About me

My view of space begins with experience.

I’m Ivana. In an interior, I notice the light, textures and relationships between objects. I also notice what happens when a space becomes part of someone’s everyday life.

Let’s get to know each other
Ivana Novosel among wall covering samples
Spaces, materials, people

The details that matter when life moves in.

For more than thirteen years, I have worked with business clients in professional hygiene. Through that work I have come to know hotels, restaurants, offices and spaces that have to withstand demanding use. People often call me when a problem arises. That is when you see how a surface holds up to everyday use and how much care it needs.

Colours, proportions and atmosphere have drawn me in since childhood. The wish to connect them with what I had learned through work led me to study interior design, 3D visualisation and planning. Today I think about a space from both sides: what draws us to it, and how it will serve us over the years.

I don’t want my work to be defined by a style, but by a way of thinking.

I like a space that makes a strong first impression and then reveals carefully considered details. I want it to reflect the people who use it, with a layout, light and materials that fit their lives.

Ivana considers samples in an open catalogue
A personal approach

I want to hear what matters to you.

Someone begins the day with a long coffee at the kitchen table. Someone else needs a quiet place to read, while another person wants a home where friends can gather easily.

Conversations like these help me understand a space. They lead to questions about layout, light, storage and materials, and to a direction worth exploring for the project.

How I approach a space

What kind of space
do you imagine?

Tell me a little about yourself, your space and what you would like to change.

Get in touch
Warm wood tones and natural light in an interior